Development of industry and problems of environment have been raised like a direct proportion relationship. The issue of global warming has been added in it, environmental problems are hotly debated today. The words "Eco", "Green", "Eco Friendly" are everywhere, and have developed an atmosphere that we as humans must participate to do something good for environment, such as recycling, installing energy efficient electronic products, driving a hybrid car, and so on. Within the environmental debate, the large business company tends to be criticized easily by the public, and their attitude toward the environment certainly can influence their business. The Patagonia, outfit clothing company, is distinguished as an environmental leader, and said that environmental issues are the company's responsibility.
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