In a world of competition, reputation is very important to a company. It tells the customer and the world that it produces the very best products. General Parkelite Company, founded by Hudson Parker, prides itself on the quality of work his company produces. In 1920, Parker invented and patented the formula for Parkelite. Parkelite is a dense synthetic polymer that can be easily molded or extruded. The advantage of using Parkelite is that it cannot change shape after it has been mixed or heated. Parkelite was used for many things such as parts for engines, radio boxes, switches, and inexpensive dinnerware. This product was the “bread and butter” of the company for two full decades (Kirby 2003, pg 576). In the case of Skeleton in the Corporate Closet, the reputation of General Parkelite Company (GPC) is subject to question. Should a company be completely honest when such discoveries are uncovered or should it be kept from the public?
Read more on Corporate Skeleton Closet...
No comments:
Post a Comment